I'm very fair. 10% is buildable if you want to add more coats. Golden brown color. Lasts me 8-9 days.
Color is great and the bottle is bigger than most other self tanners and less expensive.
Literally the BEST. I searched for years for a tanner to replace Loving Tan (overpriced and fades patchy) and I'm in love. THANK YOU for making this product.